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SANTA CLARA COUNTY/CITIES
TRAFFIC SAFE COMMUNITIES PROJECT

SUBMITTED TO:

Arthur Anderson, Director

Office of Traffic Safety
7000 Franklin Boulevard, Suite 140
Sacramento,CA 95823-1820

SUBMITTED BY:

Santa Clara Valley Health & Hospital System
Public Health Department

Guadalupe S. Olivas, Ph.D., Director,Public Health
Martin Fenstersheib, MD,MPH,Health Officer, Public Health
February 14,1997

* i.l

Table cf Contents

Title

Background

1

Project Purpose and Goals

2

in.

Project Objectives For Development/Implementation

3

IV.

Program Implementation Objectives

4

Proposed Solution

4

Time Table

7

vn.

Budget

8

vni.

Budget Justification

9

Attachments

10

1.

II.

V.

Vi.

(

Page

IX.

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BOAJFm OF SUFFRVTSORS
COUNTY OF SANTA. CLARA
COUNTY
GOVERNMENT
CENTER. EAST
WING
70 WEST HEDDING STREET, SAN JOSE
CALIFORNIA 95110

TEL:(408) 299-3924

•

FAX:(408) 299-2038

JAMES T. BEALL. JR.
CHAIRPERSON
SUPERVISOR FOURTH DISTRICT

February 10, 1997

Arthur Anderson, Director

Office of Traffic Safety
7000 Franklin Boulevard; Suite 140
Sacramento, CA 95823-1820

Dear Mr. Anderson,

Santa Clara County is fully supportive ofthe grant proposal being submitted by the Santa Clara Public

Health Department on behalf of our community,“ Santa Clara County/Cities Traffic Safe Community
Project.” 1 have agreed to serve as Co-Chair of this project’s Steering Committee, and am looking forward
to this role.

This project is consistent with priorities I have set forth in my recent “State of the County Address:”
Traffic, Prevention, Partnerships, and Action Planning for the Injury/Violence problem in our community.
I firmly believe that Traffic Safety in the county cannot be achieved unless there is a focus on prevention,

and the many segments in county and cities’ government structures work in partnership to develop some
collaborative action plans to undertake together.

As Chair of the Board of Supervisors, I will work to engage the participation of key county government
agencies; and will actively pursue the participation of the Cities in our county. This multi-agency, multi
disciplinary and multi-jurisdictional approach will be key to our success.
Grant support from the Office of Traffic Safety, National Highway Traffic Services Administration
assist us to take the next first steps as we focus on becoming a TRAFFIC SAFE COMMUNITY.

will

We look forward to entering into a partnership with the Office of Traffic Safety, and in our mutual efforts
in addressing this significant public health problem. Thank You.

Sin^ely,

^mes T. Beall, JR., Chair

Y*

oanta Clara County Board of^upervisors

SANTA CLARA
Dedicated to the Health

of the Whole Community

VALLGY

Administration
2220 Moorpark Avenue
San lose, California 95128
Tel.(408)885-4202
Fax.(408)885-4248

H€AUH t HOSPITAL SYSTCM

PUBLIC HGALTW
D6PARTM6NT

February 14, 1997
Arthur Anderson, Director

Office of Traffic Safety
7000 Franklin Boulevard, Suite 440
Sacramento, CA 95823-1820
Dear Mr. Anderson;

We are pleased to submit the enclosed memorandum proposal,“Santa Clara County/Cities Traffic Safe Community
ProjecL” in which we are requesting funding to implement NHTSA’s Safe Community Model on a County-wide
basis. Our interest in pursuing this grant funding is three-fold. FirsL funding would assist us to move forward in
taking additional steps in addressing traffic safety in our County through a combined focus on prevention and a “Best
Practices” perspective. Second,the model’s emphasis on partnership and community involvement is consistent with
increased interest and commitment to this approach in addressing complex pubhc health problems. Third, the
model’s use of assessment as a foundation for action is consistent with the pubhc health approach to understanding

our

the problem and exploring opportunities for action, and for evaluating progress periodicaUy.
Whereas funding for this project will assist us, we firmly beUeve that the proposed project would also be quite
beneficial to NHTSA and OTS as you both further evolve and promote the model. Accordingly,this proposal affords
NHTSA and OTS with the opportunity to partner with us, and to mutually benefit from our experiences.

-

We thank you fot the opportunity to submit this grant later than the due date per Mr. Crancer’s communication with
This additional time gave us the chance to meet with our partners, and to further refine our ideas together. The
letters of support which are included in the grant are indicative of the broad level of interest and support for this
us.

project.

Because of our overall interest in collaborative work in traffic safety, we are also hopeful that this particular grant

proposal does notjeopardize OTS funding allocation to individual cities or other County agencies that may have
already submitted specific funding requests. Our intent with this grant is to facilitate coordination and to maximize
efforts in a collaborative way.
Sincerely,

Guadalupe STOlivas,Ph.D.
Director,Pubhc Health Department

Project Director, Santa Clara County/Cities
Traffic Safe Community Project

Martin Fenstersheib, MD,MPH

Health Officer,Pubhc Health Department
Co-Chair, Santa Clara County/Cities
Traffic Safe Community Project
■ Steering Committee

cc: A1 Crancer,Regional Program Manager, NHTSA

1

Ray Biancalana, Deputy Director, California Office of Traffic Safety

The Public Health Department is a division o( the Santa Clara Valley Health & Hospital System. Owned and operated by the County o( Santa Clara.

SANTA CLARA COUNTY/CITIES
TRAFFIC SAFE COMMUNITY PROJECT
PROPOSAL

1. BACKGROUND

Key leaders in Santa Clara County have recognized that public health problems need to be addressed

systematically and comprehensively through structures and processes which promote public and private
sector partnership development and a purposeful focus on prevention. One of the critical public health
problems which is currently being targeted is the spectrum of violence and injury, both intentional and
unintentional; intentional injury refers to incidents in which there is intent to cause harm or injure or kill, as
in assault, violent acts and homicides and suicides; unintentional refers to those injuries which result from a
wide variety of“accidents” or unintended activity or event, as in falls, drownings or major vehicle crashes.
To bring attention to the spectrum and extent of the injury problem among children and youth in Santa

Clara County, a Child Injury Prevention Conference was planned and convened through the partnership
efforts of the Child Injury Prevention Network. Multiple sponsors included the Network, the Santa Clara
Board of Supervisors and Chair James Beall, the Public Health Department’s Maternal Child and

Adolescent Health Division, Emergency Medical Services, the Violence Prevention Program, and many
others delineated in Attachment 1. On January 9, 1997, 250 people from a wide variety of disciplines,
sectors, and levels of government explored the extent of the injury problem among children and youth,
learned about efforts which are underway in this and other communities, and began to identify the
additional action that is needed to address this problem in the community through comprehensive
prevention strategies and collaborative community partnerships.

This grant proposal represents another step forward by focusing on a select but critical aspect of the injury
spectrum; motor vehicle related injuries. Motor vehicle injuries are the leading cause of all injury deaths
and the leading cause of death for each age group from age 5 through 27 years; the vast majority of these
are predictable and preventable. We believe that focusing on this particular cause of injury is a critical first
step as traffic congestion in Santa Clara County worsens in a high-density population of 1.5 million, living
and traveling to and from 15 cities in a land space encompassing 1,400 square miles.
The following statistics illustrate the magnitude of the problem and its many impacts on Santa Clara
County and its cities;

Six in ten injury deaths are due to unintentional injuries; motor vehicle crashes are the leading cause of
injury, followed by homicides/assaults and self inflicted injuries. Refer to Attachment 2(a).
In 1995, there were 113 fatalities and 14,140 motor vehicle related injuries; 80 of these fatalities
occurred in city roadways(44 in San Jose; 10 in Sunnyvale); while 33 fatalities occurred on
unincorporated roadways.

-1-

1*4
.

13,133 of the injuries occurred in city roadways; while the other 1,007 injuries occurred in
unincorporated roadways. Among the cities, San Jose experienced 7,796 injuries, follov/ed by 861 in
Sunnyvale; 857 in Santa Clara; 636 in Milpitas; 635 in Mountain View; 608 in Palo Alto; 448 in
Cupertino and Campbell; 263 in Los Gatos; 198 in Gilroy; 178 in Los Altos; 159 in Morgan Hill; 153
in Saratoga; and 4 in Monte Sereno. See Attachment 2(b)& 2(c).
Of the motor vehicle fatalities, the highest percentage(39%)are the driver, followed by the passenger
(30%),then the pedestrian(27%). Of the motor vehicle injuries(non fatalities), the highest percentage

(60%)are the driver injuries, followed by the passenger(30%)and the bicyclist(6%).
Motor vehicle crashes are the most frequent(59%)cause of unintentional injury deaths for children
from 0 to 21 years. In the three trauma centers in Santa Clara County, 71% of the children’s
admissions are for injuries received in a motor vehicle crash.

Of motor vehicle and bicycle crashes admitted to Trauma Centers, 32% were not using a restraint or
helmet when the injury occurred. While nearly three fourths of all children own a bicycle, only 29%
of them wear a helmet.

In 1995, the fatalities and injuries occurring in Santa Clara County’s cities had an estimated cost

impact of $510.3 million, $261 million for San Jose. Refer to Attachment 2(d)for the wide range of
I

factors included in these cost estimates; medical, funeral, insurance, workplace, legal, etc.

IL PROJECT PURPOSE AND GOALS

Clearly, the statistics delineated above illustrate that Santa Clara County could be a much better Traffic
Safe Community; but improvements for the County as a whole cannot occur unless the County and its cities
work together, and with their communities develop a plan to reduce, prevent and control motor vehicle
related injuries. Accordingly, the overall purpose for this proposed project is to implement an adaptation of
the National Highway Traffic Safety Administration’s(NHTSA)TRAFFIC SAFE COMMUNITIES
MODEL on a county-wide basis. This county-wide implementation of the NHTSA model represents an

opportunity to promote NHTSA’s vision in a cluster ofcommunities(at least 8 ofthe 15 cities in Santa
Clara County). The project goal is to reduce, prevent and control motor vehicle fatalities and injuries by
engaging in a broad network of partnerships guided by a data-base, comprehensive and systematic planning
process in which the primary focus will be on prevention and the creation of an integrated and
comprehensive injury control system in Santa Clara County.

Prevention is defined as an active process of creating conditions and fostering personal attributes and
behavior that will promote safety. A “Traffic Safe Community” is one that promotes injury prevention
activities at the local level to solve local level traffic problems.

-2-

r,

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NHTSA’s Traffic Safe Communities Model encompasses the identification of “Best Practices” which
include the following elements:;

Alcohol and Impaired Driving
Occupant Protection
Aggressive Driving
Pedestrian and Bicycle Safety
Motorcycle Safety
Youth Safety
Traffic Engineering
Program Self Sufficiency
Administrative “Best Practices” elements in the NHTSA model include:

Broad Community Partnership/Network
Comprehensive Local Level Data
Commitment and Leadership of Top Community Officials
Traffic Safety Plan
Traffic Safety Events Calendar

These program and administrative elements have a spectimm of prevention activities: policy and legislation;
organizational practices; coalition/networks and community information/education. To be effective, the
program elements need to include these prevention activities. The intent of the model elements within the
context of these prevention activities is twofold. First, communities can assess how their practices in
Traffic Safety compare to the “Best Practices”. Second, this comparison can be used to determine the
“gaps” in “Best Practice” elements and/or along the spectrum of prevention activities.

III. PROJECT OBJECTIVES FOR DEVELOPMENT/IMPLEMENTATION

The project will be carried out in two phases:
Phase 1 (Year 1); Assessment & Action Planning Process

Comprehensive and systematic action planning process based on data and information on the
extent of the problem and a “Best Practices” Profile.

Development of a Broad Network of Partnerships
Across County-Cities Boundaries
Public and Private Sectors

Multi disciplinary

The outcomes of the first year are; comprehensive assessment;“Best Practices” profile; and an Action Plan.

-3-

Phase 2(Year 2): Plan Implementation

Establishing Community Grants Program Based on
Action Plan Priorities
e
«

“Best Practices'’ Implementation
Coordinate with Other Office of Traffic Safety Grants
Promote Safe Community’s Focus

The following project objectives “miaor” the NHTSA model and, therefore, purposefully aim to institute
the model’s administrative “Best Practices” elements:
1.

Complete a comprehensive injury assessment of motor vehicle and other unintentional injuries in
the Santa Clara County/Cities area.

2.

Complete a Safe Community “Best Practices” assessment for each of the Santa Clara County cities
in the project and the unincorporated county area.

3.

Convene a County-wide Traffic Safe Community Network; establish ad hoc city task forces as
needed.

4.

Use assessment data to develop an Action Plan for promoting Traffic Safe Community objectives
during the following year in Santa Clara County/Cities. This plan will include the California Plans
and Year 2000 Health Objectives as a frame of reference.

IV.

PROGRAM IMPLEMENTATION OBJECTIVES

1.

Promote the implementation of at least four high priority “Best Practices” Objectives selected by the
Safe Community Network through implementation activities.

2.

Develop a community grants program in which the high priority “Best Practices” can be targeted by

3.

Promote the spread of the Best Practices activities through meetings and other conununications,
leading to the upgrading of model Safe Community programs in individual cities.
Coordinate with other OTS grants in Santa Clara County to maximize the impact and spread of the

participating cities.

4.

activity in Santa Clara County.
5.

6.

V.

Promote interest of the project through a calendar of Traffic Safety Awareness activities and a bi
monthly newsletter to city and county participants and partners.
Administratively evaluate the project impact by establishing surveillance systems and reporting on
the project activities on a quarterly basis.

PROPOSED SOLUTION

Given that the motor vehicle related injury problem is complex, the proposed approach to address the

problem will be multi-faceted and will require the participation ofa broad network of public and private
sector partnerships at the county-wide level, and within cities in the project. This network will engage in a
process of becoming aware ofthe full scope of the problem through the comprehensive injury assessment to
be done for this project. In addition, the network will gain an understanding of the extent of the county’s
use of the NHTSA’s “Best Practices” as well as the chance to identify other “Best Practices “ in use.
-4-

Schedule B
PageI
Detailed Budget Estimate

Project No. SA9805

FISCAL YEAR ESTIMATES
COST CATEGORY

A. Personnel Costs

FY-1

FY-2

10-01-97

10-01-98

09-30-98

9-30-99

FY-3

FY-4

Total Cost
TO Project

Positions and Salaries

1.0 FTE Project Coordinator
(Hlth Plan. Spec III)
6 months @ $4014@100%
3 months @ $4135@100%
3 months @ $4135@100%
6 months @ $4342@100%
3 months @ $4472@100%
3 months @ $4472@100%
Employee Benefits @ 37%
1.0 FTE Project Assistant
(Health Education Associate)
6 months @ $3368 @50%
/
3 months @ $3469 @50%
3 months @ $3469 @50%
6 months @ $3469 @50%

$24,086.00
$12,404.00

$5,617.00
$2,219.00

$10,105.00
$5,204.00
$5,204.00
$10,908.00
$5,617.00
$5,617.00
$14,793.00

$7,092.00
$3,653.00
$3,653.00
$11,489.00
$3,942.00
$3,942.00
$15,569.00

$12,404.00
$26,052.00
$13,416.00
$13,501.00

$19,193.00

$10,105.00
$5,204.00
$5,204.00
$10,908.00
$5,617.00

3 months @ $3573 @50%
3 months @ $3573 @50%
Employee Benefits @ 39.5%

$6,047.00

1.0 FTE Advanced Clerk Typist
6 months @ $2364 @50%
3 months @ $2435 @50%

$7,092.00
$3,653.00

3 months @ $2435 @50%
6 months @ $2475 @50%
3 months @ $2548 @50%
3 months @ $2548 @50%
Employee Benefits @46.1%

$13,416.00
$4,964.00

$24,086.00
$12,404.00
$12,404.00
$26,052.00
$13,416.00
$13,416.00
$37,658.00

$6,527.00

$3,653.00
$11,489.00
$3,942.00
$4,953.00

$8,798.00

$3,942.00
$1,817.00

Category Sub-Total $87,045.00

$127,203.00

$31,975.00

Employee Benefits - see above

B. Travel Expense

OTS-38d (Rev 4/96)

$0.00

$243,141.00

Schedule B
Page 2
Detailed Budget Estimate

Project No. SA9sn.s
In-State

$2,500.00

$2,500.00

$5,000.00

Out-of-State

$1,000.00

$1,000.00

$2,000.00

$3,500.00

$3,500.00

$11,000.00

$10,000.00
$180,000.00

Category Sub-Total

$11,000.00

$190,000.00

$0.00

$0.00

$201,000.00

Category Sub-Total

$0.00

$0.00

$0.00

$0.00

$0.00

$2,117.00

$1,000.00

$3,117.00

Sting

$2,000.00

$1,000.00

$3,000.00

Postage

$1,000.00

$1,000.00

$2,000.00

Phone

$1,000.00

$1,000.00

$2,000.00

Office Expense

$2,378.00

$1,500.00

$3,878.00

Meeting Expense

$1,250.00

$1,031.00

$2,281.00

$7,500.00

$2,000.00

$9,500.00

$17,245.00

$8,531.00

Category Sub-Total

$0.00

$0.00

$7,000.00

C. Contractual Services

Consultants/Data Analysis
Community Grants

$21,000.00
$180,000.00

E. Other Direct Costs
Materials

and Printers

Categoiy Sub-Total

$0.00

$0.00

$25,776.00

F. Indirect Costs
N/A

$0.00

Category Sub-Total
PROJECT total

DTS-38e(Rev 4/96)

$0.00

$0.00

$0.00

$0.00

$0.00

$118,790.00

$329,234.00

$31,975.00

$0.00

$480,000.00

■,VIT: . 'BUDGET

SANTA CLARA COUNTY/CITIES

TRAFFIC SAFE COMMUNITY PROJECT
BUDGET

11

YEAR 1

YEAR 2

TOTAL

PERSONNEL

Project Directors/Co-Chairs/Staff Support

'$3g;530~
$97,362
$81,603
$57,290

Project Assistant (J27)
Clerical Support (D36)

$46,769
$39,241
$27,543

^9r265$50,593
$42,362
$29,747

Benefits @ 40%

$45,421

$49,081

$94,502

$2,500
$1,000

$2,500
$1,000

$5,000
$2,000

$50,000

$50,000
$200,000

$100,000

$10,000
$10,000
$7,500
$3,000
$2,000
$15,000
$5,000

$10,000
$4,000
$1,000
$3,000
$2,000
$10,000
$5,000

$20,000
$14,000
$8,500
$6,000
$4,000
$25,000
$10,000

INDIRECT COSTS @ 10%

$284,239
$28,424

TOTAL COSTS

$312,663

$479,548
$47,955
$527,503

$763,787
$76,379
$840,165

r$291,471

|| $506,311

$797,783

@ 5 - 10% In-Kind *

Project Coordinator (BOI)I^-

TRAVEL (includes mileage)
In-State

Out of State

CONTRACTS

Data Analysis/Collection/Assessment/Consultants
Community Grants
OTHER DIRECT
Materials

Printing

Computer and Printer (3)
Postage
Phone

Office Expense
Meeting Expense
SUBTOTAL

TOTAL REQUESTED FROM OTS

None

$200,000

4W,crTB

Salaries for Year 1 are Step 3 (Basic Salary Plan 12/16/96). Salaries for Year 2 are Step 4 plus 3%.
In-Kind Support:

* Dr. Olivas, Project Director

Dr. Fenstersheib, Co-Chair, Traffic Safe Community Network

James Beall, BOS Chair, Co-Chair, Traffic Safe Community Network
Jennifer Simmons, BOS Chair Aide

2/13/97

-8-

Vni. BUDGET JUSTIFICATION

This budget includes in-kind support to be provided by Drs. Olivas(5%)and Fenstershieb (10%). It does not
include the costing out of the Staff Support from Supervisor Beall’s Office Aide, Jennifer Simmons, nor that of
Steering Committee members. Each hour of time spent by each member in project related activity will
accumulate into a large resource commitment from the wide range of partners.
This budget is estimated for implementation of a successful project with tight tim.e lines and tasks. A full-timx
Project Coordinator is necessary to carry out the day-to-day operations of the proposed project. This will
include the operational issues of setting up meetings, supporting the work of the broad network and its five

committees and providing the bulk of“behind the scenes” preparation of all needed materials to carry out the
ambitious time table that has been established. This work will include the development and implementation of
the community grants program and working with the cities. Because of the complexity of the subject matter and
the community planning and partnership development process, the level of staff which will be used is a Health
Planning Specialist III. The Project Assistant will be a Health Educator; the focus of this work will be to

identify social marketing strategy gaps, and to develop and implement appropriate strategies in partnership with
the Outreach and Education Committee. Functions will also include the development and dissemination of the
project newsletter and events calendar. Clerical Support Staff: Clerical Staff are critical support services for the
efficient management of projects and the cost effective use of professional staff Benefits are costed out at the
Santa Clara County rate.
Travel

This line item anticipates travel for staff to participate in meetings at the State level. State and Out-of-state
related meetings, and/or travel of staff to other locations to learn about other “Best Practices” sites, and/or to
attend appropriate and related conferences.
Contracts

This line item is for consultant services for data collection and/or analysis services. The foundation of the
Safe Communities Model is comprehensive assessment and Best Practices profile infcnnation upon which to
take appropriate community action. In addition, to evaluate progress of any action taken, we will need on going
data collection and analysis. The amount calculated is based oii our experience at getting base line assessments
by accessing available data and/or also conducting primary data collection and performing detailed analysis, and
reporting of analysis in summary format with appropriate interpretation.
Community Mini-Grants

A Community Grants program will be established based on the “Best Practices” gaps and Action Plan. Whereas
the parameters of such a program are yet to be developed, it is anticipated that this grants program will be
modeled after the Tobacco Control Grants program. This will include obtaining advice and input from the
Communities Grants Committee in developing a REP,the amount of the grants, criteria for evaluation
and awards.

Other Direct Costs

The line items delineated include our estimate of costs to carry out the project. The bulk of the costs are in
computer equipment for the project staff; this equipment is necessary for them to carry out their functions
effectively and efficiently. Materials include all aspects of office equipment and supplies to support project
operations and the support of the projects committees and objectives, including newsletter development,
calendar event development and distribution.
-9-

^

» t -

III. ATTACHMENTS

Attachment 1

January 9, 1997
Child Injury Prevention Conference Sponsors &
Exhibitors

Attachment 2

Summary' Statistics
(a)

Leading Causes of Injury Deaths &
Hospitalized Injuries

(b)

Persons Killed & Injured by City, County &
Road Classification

7 Attachment 3

(c)

SC County & Cities Cost of Motor Vehicle Fatalities &
Injuries, 1995 Summary Estimates

(d)

Santa Clara County & Cities Cost of Motor Vehicle Fatalities &
Injuries, 1995 Detailed Estimates by City

NHTSA Model Safe Communities Draft

Attachment 4

Traffic Safe Communities Network

Attachment 5

Summary of Safety Related Grants in Santa Clara County

Attachment 6

Letters of Support

-10-

ATTACHMENT 1

SPONSORS

January 9, 1997
SAFE KIDS...SAFE COMMUNITY

Child Injury & Violence Prevention Conference

AT&T

Safeway Stores
Santa Clara County Board of Supervisors
Santa Clara County Office of Education

Susan Ingenianson McNealy Foundation
Santa Clara Injury Prevention Network

EXHIBITORS

Emergency Medical Services for Children

(

California Highway Patrol
San Jose Fire Department
Safe Kids Coalition

Safe Moves,Inc.
Santa Clara Pubhc Health, MACH.Division, Car Seat Program
Santa Clara County Poison Control
Santa Clara Childhood Lead Prevention Program
Sudden Infant Death Syndrome Program
VMC Pediatric rehabilitation Spinal & Head Injury Department

Family Education Foundation
Family Services Mid-Peninsula
PubUc Health Dept. Project HALT-VIOLENCE
Support Network for Battered Women
Center for Human Development
California State Child Drowning Prevention Coalition
California State Automobile Association AAA

Santa Clara County
Child Injury Prevention Network:
Supervisor Jiiii Beall, Santa Clara County
Mayor Susan Hammer, City of San Jose
Santa Clara Valley Health & Hospital System
Public Health Department:
Administration

Maternal, Child & Adolescent Health Division
Adolescent Family Life Program
Violence Prevention Program
Child Abuse Program
School Linked Services Program
Emergency Medical Services
Valley Medical Center:
Pediatric Department
Traumatic Brain Injury and
Sp'mal Injury Project

{

<4.

AT&T Community Relations

Berryessa Unified School District
California Highway Patrol

City of San Jose, Department of Streets & Traffic
City of San Jose, Mayor’s Gang Task Force
Community Health Partnership of Santa Clara County
Eastside Union School District

Family Education Foundation
Gilroy Community Collaborative
Kids in Common: A Children & Families collaborative

Jim MeUama,MD,Pediatrics
Packard Children’s Hospital
Safe Kids Coalition
Safe Moves Inc.

San Jose Fire Department
San Jose Police Department
San Jose Unified School District

Santa Clara County Department of Social Services
Sixth District PTA

Support Network for Battered Women
UJIMA Adult and Family Services

ATTACHMENT 2(a).

eading Cause of Injury Deaths
& Hospitalized Injuries
Santa Clara County, CA
1991

(

Hospitalized Nonfatal

Type of Injury

Injury Deaths

Total Transport

145

1,639

Motor Veh Occ.

95

1,020

Motor Veh Red

29

239

Motorcycle

11

251

Other Transport

10

129

Homicide/Assault

74

588

157

714

Poisioning

41

632

Fall

28

3,182

Drowning

15

Suicide/Self Inflicted

43

Fire

8

182

Struck by Object

2

315

39

1,173

511

8,535

Other

Total

Source; CA Dept of Health Services, EPIC Branch

ATTACHMENT 2(b)
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ATEACHMENT 2(b)Coiit,

TA HLE <vA' (Com Ylj I’ERSOSS INJURED INDICA TING SEA T BELT, HELMET, OR other safety eqvipmem
USAGE liYCITY, COUNTY AND ROAD CI^SSIEICATION- 1995
\' I C T I M S

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tMNC. roadways
fOl NTVIOTAI.

-ICo

Jll*;

56

14*7

155

14

614

4.556

544

5.720

7

25

70

656

256

1

5d

I

12

i;

11

1

20

15

4'

45

47

ISO

157

111

15

2,S

S.V.X l A IIAKIIARA
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10

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Los .Altos

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202

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490

77

24

5

a

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142

100

42

9

Monnlain View

519

472

47

52

14

Los Altos Hills
Los Catos

Mil|)ilas
Monte Screno

I’alo.Alto

San Jose
Santa Clara

Saratoga
Sttnnysale
CUT roadw ays

44X

595

6.679

4,6X4

19

•

a

10

1

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10

11

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9

15

15

10

9

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20

17

5

101

54

67

16

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15J95

585

8

20

565

1S5

90

95

759

572

167

45

7

56

a t

129

114

18

15

9

6

5

10

662

7

•68

60

24

56

165

659

750
11.126

8_M2

5

1

2.614

802

5
3

545

209

154

L nine. Stale llij;hways

4.Ti

592

64

7

Cotmly Roadways

5X7

516

71

56

24

12

26

aa

4

708

155

45

29

14

61

57

4

2.749

845

192

655

404

266

158

14

4

1

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15

4

<- NLNC. R0A1)WA\.S
COL.VrVTOTAI.

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Capitola
-Santa Cruz
Seotts \ all c \

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^

86

79

7

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1

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526

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195

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3

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Glossary for dijfuudun.
Safr(y cquipmriu ao( suited is included.

I

I
0

3

k .

/
i'

Santa Clara County & Cities
Cost of Motor Vehicle
Fatalities & Injuries
1995 Estimate
Cost (SMillions)

City

Fatalities

Injuries

0

281

$8.2

Campbell

3

448

15.2

Cupertino

2

198

7.7

Gilroy

2

178

4.7

Los Altos

0

60

1.6

Los Altos Hills

3

263

8.6

Los Gatos

5'

636

22.6

0

4

.1

Monte Sereno

3

159

6.1

Morgan Hill

3

635

21.0

Mountain View

3

604

20.2

Palo Alto

Milpitas

San Jose

Santa Clara
Saratoga

Sunnyvale
Total County

44

7,796 .

261.6

2

857

26.1

0

153

4.1

10

861

32.7

113

14,140

$510.3

n

ro :
0

AXiAL;iinjt.rij

Santa Clara County & Cities
Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Source: CA SWITRS & NHTSA Crash Cost Program

3

Monte Sereno CA

Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs are
estimated to occur in CALIFORNIA during 1995
PDO

M-1

Injury Components: ($-MIL)
0.0

Medical

M-2
0.0

M-3
0.0

Premature Funeral
Emergency
Voc. Rehab.
Market Prod.

0.0

M-4

M-5

0.0

0.0

FATAL

TOTAL

0.0

0.0

0.0

0.0

0.0

0.0

0.0- •

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0
0.0

HH Prod.

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

Insurance Adm.

0.0

0.0

0.0

0.0

0.0

0. 0

0.0

0.0

Wkplce Cost
Legal/Court

0.0

0.0
0. 0

Subtotal

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0. 0

Non-injury Components: ($-MIL)
Travel Delay

0.0

0.0

Prop. Damage

0.0

0.0

Subtotal

0.0

Total ($-MIL)

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

. 0.0

0.0

0. 1

0.0

Due to space limitations, costs are rounded to millions.
1995: 0 fatalities & 4 injuries

Morgan Hill CA
Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs are
estimated to occur in CALIFORNIA during 1995:
PDO

M-1

Injury Components: ($-MIL)
0.2

Medical

M-2
0.2

M-3

0.1

M-4

M-5

0.1

Premature Funeral
Emergency
Voc. Rehab.
Market Prod.
HH Prod.

0.0

0.0- ■

0.0

0.0

0.0

0.1

0.0

1. 6

2.3

0.6
0.5

0.0

0.0

0.0

0.3

0.2

0.1

0.1

0.1

0.0

Wkplce Cost
Legal/Court

0.0

0.0

0.0

0.0

0.2

0.0
0.0

Insurance Adm.

Subtotal

0.5

0.0

0.2

0.1

0.0

0.0
0.0

0.1

TOTAL

0.0

0.1
0.0

0.0

0.0

FATAL

0.0

0.0

0.0

0.3

0.0

0.0

0.2

0.0

0.0

0. c

0.1

0.2

0.1

0.1

0.1

0.0

0.0

0.6

0.6

0.6

0.2

0.0

2.4

0.5
4. 6

0.0

0.2

Non-injury Components: ($-MIL)
0.1

0.0

0.0

0.0

0.0

0.0

Travel Delay
Prop. Damage

0.6

0.1

0.0

0.0

0.0

0.0

2.0

1.2

1.3

0.0

0.0

0.0

2.1

Subtotal

0.0

0.2

2.4

6.7

Total ($-MIL)

1.6

0.0

0.6

1.2

0.1

0.7

0. 6

Due to space limitations, costs are rounded to millions.
1995: 3 fatalities & 159 injuries

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Palo Alto CA

Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions/ the following economic costs are
estimated to occur in CALIFORNIA during 1995;
PDO

M-1

Injury Components; ($-MIL)
0.6

Medical

M-2

0.6

M-3

0.6

Premature Funeral
Emergency
Voc. Rehab.
Market Prod.
HH Prod.
Insurance Adm.

0.1

0.1

0.0
0.8
0.1
0.5

Wkplce Cost
Legal/Court

0.1

Subtotal

0.9

0.2

0.4

Prop. Damage

4.6

Subtotal

5.0

Total ($-MIL)

5.9

Due to

0.0

0.9
0.3

M-5

0.2

0.6

FATAL

TOTAL

0.0

2.6

0.0

0.0

0.0

0.3

0.0

0.0

0.0

0.0

0.0

0.0

0.2

0.4

1.6

0.0

0.1

0.3

1.4
1.5

0.5

1.0
0.3

0.0
4.8

0.2

0.2

0.0

0.1

0.2

0.1

0.1

0.1

0.0

0.0

0.0

0.2

0.2

0.3

0.1

0.2

0.2

1.2

2.2

2.4

0.5

1 .4

2.4

12.2

0.0

0.0

0.0

0.0

0.0

0.6
7.3

0.3

2.4

Non-injury Components; ($-MIL)
Travel Delay

0.0

M-4

0.1

0.3

0.2

0.0

0.0

0.0

2.3

0.3

0.2

0.0

0.0

0.0

7.9

4 .8

2.5

2.6

0.6

1.4

2.4

20.2

2.2

space limitations/ costs are rounded to millions.

1995; 3 fatalities & 604 injuries

San

Jose CA

Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs are
estimated to occur in CALIFORNIA during 1995
PDO

M-1

M-2

Injury Components: ($-MIL)
7.4' •

Medical

7.3

M-3
7.9

M-4

M-5

2.9

6.6

Premature Funeral
Emergency

1.2

Wkplce Cost
Legal/Court
Subtotal

0.4

0.0

0.0

0.2

32.3

0.2

0.2

0.0

3.2
0.3

0.0

0.1

0.1

0.0

10.4

12.0

12.5

2.1

3.9

23.0

64.0

1.8

3.2

3.3

3.3

0.6

1.0

5.1

18.3

6.5

4.2

2.1

2.2

0.5

1.1

2.5

19.1

1.0

0.1

0.1

0.3

6.1

3. 6

15.9

1.5
11.1

1.5

1.4

2.9

2.6

3.9

0.9

1.9

31.1

29.2

31.0

7.2

14 . 6

35.0

159.3
7 .4

Non-injury Components: ($-MIL)
Travel Delay
Prop. Damage

0.2

TOTAL

0.1

Voc. Rehab.

Market Prod.
HH Prod.
Insurance Adm.

1.3

FATAL

5.4

1.7

0.2

0.1

0.0

0.0

0.0

59.7

28.6

3.6

2.0

0.3

0.2

0.4

94 . 8

0.3

0.2

0.4

102.2

7.5

14.8

35.4

261 . 6

Subtotal

65.1

30.3

3.8

2.0

Total ($-MIL)

76.2

61.5

33.1

33.1

Due to space limitations, costs are rounded to millions.
1995: 44 fatalities & 7,796 injuries

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Sunnyvale CA
Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs
estimated to occur in
PDO

CALIFORNIA during 1995:
M-I

Injury Components; ($-MIL) 0.8

Medical

M-2
0.8

Premature Funeral

M-3
0.8

M-4

M-5

0.3

0.6

FATAL

TOTAL

0.0

3.4

0.0

0.0

0.0

0.4

O.I

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

1.3

1.3

0.2

0.4

5.2

9.6

1.2

0.4

0.4

0.1

0.1

2. 6

0.4

1.2

0.2

0.2

0.2

0.1

2.4

0.5

0.6

0.7

0.1

Insurance Adm.

0.1

0.7

Wkplce Cost
Legal/Court

0.2

Subtotal

1.2

Emergency
Voc. Rehab.
Market Prod.
HH Prod.

0.1

0.2

0.2

0.1

0.0

0.0

0.4

0.1

0.2

0.8

2.1

0.3

0.3

21 . 3

3.4

Non-injury Components: ($-MIL)

3.2

3.3

0.7

1 .4

7.9

0.0

0.0

0.0

0.0

0. 8

Travel Delay

0.6

0.2

0.0

Prop. Damage

6.6

3.2

0.4

Subtotal

7.2

Total ($-MIL)

8.5

3.4
6.8

0.4
3. 6

0.2

0.0

0.0

0.1

10.5

0.2

0.0

0.0

0.1

il . 4

0.8

1.4

8.0

32.7

3. 6

Due to space limitations, costs are rounded to millions.
1995;

0.0

10 fatalities & 861 injuries.

Santa Clara County CA
Cost of Motor Vehicle

Fatalities £ Injuries
1995 Estimate

Under the selected assumptions, the following economic costs are
estimated to occur in CALIFORNIA during 1995:
PDO

M-1

M-2

M-3

13.3

14.2

M-4

M-5

FATAL

TOTAL

0.5

58.7

Injury Components: ($-MIL)
1 3.4' .

Medical

5.3

12.0

Premature Funeral

Emergency

2.3

Voc. Rehab.
Market Prod.
HH Prod.

Insurance Adm.

Wkplce Cost
Legal/Court
Subtotal

0.4

0.4

0.1

5.9

2.4

0.7

0.3

0.1

0.0

0.2

0.2

0.1

0.0

0.0

21.8

22.7

3.8

7.1

59.2

5.9

6.0

1.0

1 .8

13.1

37 . 0

4.0

1.0

2.0

6.3

36.5

18.9

133.5

3.3

5.8

11.9

7.6

3.8

2.8

2.8

2.6

1. 8

0.2

0.2

0.9

11 . 3

5.3

4.7

7.1

1.7

3.4

9.3

31.5

56.5

53.0

56.2

13.1

26.5

20.3

.

0.6

315.3

Non-injury Components: ($-MIL)
Travel Delay
Prop. Damage

9.9

3.1

0.4

0.1

0.0

0.0

0.0

13.5

108.5

51.9

6.6

3.6

0.6

0.3

1.1

172.5

Subtotal

118.3

55.0

6.9

3.7

0. 6

0.3

1. 1

186.0

13.8

26;8

90.9

501 . 3

Total ($-MIL)

138.6

111.5

59.9

59.9

Due to space limitations, costs are rounded to millions.
1995: 113 fatalities £ 14,140 injuries.

Campbell CA
Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic
estimated to occur in CALIFORNIA during^l995:
M-4
M-3
PDO

M-1

Injury Components: ($-MIL)
Medical

0.3

M-2

0.3

Premature Funeral
Emergency

0.0

0.0
0.0

Voc. Rehab.
Market Prod.
HH Prod.

0.1

Insurance Adm.

0.2

Wkplce Cost
Legal/Court

0.1

Subtotal

0.4

0.4' ■
0.1
0.2
0.1
0.1

1.1

Non-injury Components: ($-MIL)
0.1

Travel Delay
Prop. Damage

0.2
2.1

1.0

Subtotal

2.3

1.1

Total ($-MIL)

2.7

2.2

Due to space limitations, costs
1995:0 fatalities & 281 injuries

0.0
0.0
0.4
0.1

0.1

0.1

0.3

0.0
0.0
0.4

costs are

M-5

0.1

0.3

0.0

0.0

0.0

0.0

0.1

0.2

FATAL

TOTAL

0.0

1.2

0.0

0.0

0.0

0.1
0.0

0.0

1.5

0.1

0.0

0.0

0.0

0.5

0.1

0.0

0.1

0.0

0.6

0.0

0.0

0.0

0.2
0.5

0.0

0.1

0.1

0.0

0.1

0.0

1.1

1.1

0.2

0.7

0.0

4.6

0.0

0.0

0.0

0.0

0.0

0.3

0.0

0.0

0.0

3.4
3.7
8.2

0.1

0.1

0.1

0.1

0.0

0.0

0.0

1.2

1.2

0.2

0.7

0.0

are

rounded to millions.

if

Cupertino CA
Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the■following economic costs are
estimated to occur in CALIFORNIA during 1995:
PDO

Injury Components:

M-1

($-MIL)
0.4

Medical

M-2
0.4

M-3
0.4

M-4
0.1

Premature Funeral
Emergency
Voc. Rehab.
Market Prod.
HH Prod.'
Insurance Adm.

0.1

0.1

0.0’ '
0.6

0.0

0.0
0.7

M-5
0.3

FATA L

'

TOTAL

0.0

1 . 8

0.0

0.0

0.0

0.2

0.0

0.0

0.0

0.0

0.0

0.0

0.1

0.2

1 . 6

3 . 9

0.3

1 . 1
1 . 1

0.7

0.0

0.1

0.2

0.2

0.2

0.0

0.0

0.4

0.2

0.1

0.1

0.0

0.1

0.2

Wkplce Cost
Legal/Court

0.1

0.1

0.1

0.1

0.0

0.0

0.0

0.3

0.2

0 . 1

0.2

0.0

0.1

0.2

0.9

Subtotal

0.6

1.8

1.7

1.8

0.4

0.7

2.4

9.3

0.0

0.0

0.0

0.0

0.0

0.4
5.4

Non-injury Components:
0.3

($-MIL)
0.1

Travel Delay
Prop. Damage

3.4

1 . 6

0.2

0.1

0.0

0.0

0.0

Subtotal

3.7

1.7

0.2

0.1

0.0

0.0

0.0

5.9

Total

4.4

3.5

1.9

1.9

0.4

0.7

2.4

15.2

($-MIL)

Due to space limitations, costs are rounded to millions.
1995: 3 fatalities & 448 injuries

Gilroy CA
Cost of Motor Vehicle
Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs
estimated to occur in CALIFORNIA during 1995
PDO

M-1

Injury Components; ($-MIL)
Medical

0.2

M-2
0.2

Premature Funeral
Emergency
Voc. Rehab.

0.0

Market Prod.
HH Prod.

0.0

Insurance Adm.

0.2
0.0

Wkplce Cost

Legal/Court
Subtotal

0.3

O.O-'

0.0

0.0

0.0

M-3

0.2

0.0

M-4

M-5

0.1

0.3

0.0

0.0

are

FATAL

TOTAL

0.0

1.0

0.0

0.0

0.0

0.1

0.0

0.0

0.0

0.0
0.2

1.0

2.2

0.3

0.3

0.3

0.1

0.1

0.1

0.0

0.0

0.2

0.6

0.1

0.0

0.1

0.1

0.6

0.0

0.0

0.0

0.2

0.0

0.0

0.1
0.0

0.1

0.1

0.0

0.1

0.2

0.5

0.1

0.7

0.8

0.2

0.7

1. 6

5.1

0.8

0.1

Non-injury Components; ($-MIL)

0.1

0.0

0.0

0.0

0.2

0.0

0.0

0.1

0.0

Travel Delay

0-. 1

0.0

0.0

Prop. Damage

0.1

2.4

0.7

0.0

1.5

0.]

0.1

0.0

2. 6

0.8

0.0

1.7

0.0

Subtotal

0.2

1. 6

7.7

Total ($-MIL)

1.9

0.7

1.6

0.8

0.9

rounded to millions.
Due to space limitations, costs are

1995; 2 fatalities & 198 injuries

Los Altos CA

Cost of Motor Vehicle

Fatalities & Injuries
1995 Estimate

Under the selected assumptions, the following economic costs
estimated to occur in CALIFORNIA during 1995:
M-1

PDO

Injury Components:

M-3

M-4

M-5

($-MIL
0.2

Medical

■

M-2
0.2

0.2

Premature Funeral
Emergency
Voc. Rehab.
Market Prod.
HH Prod.
Insurance Adm.

0.0

Wkplce Cost
Legal/Court

0.0

Subtotal

0.0

0.1

0.0

are

FATAL

TOTAL

0.0

0.6

0.0

0.0

0.0

0.0

0. O' •

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.2

0.3

0.3

0.1

0.0

1.0

1.9

0.0

0.2

0.5

o'. 0

0.0

0.1

0. 1

0.1

0.0

0.0

0.1

0.0

0.0

0.1

0.3

0.0

0. 1

0.0

0.0

0.0

0. 1

0.4

0.0

0.0

0.0

0.1

0.1

0.1

0.0

0.0

0.2

0.7

0.7

0.7

0.2

0.0

1.5

3.9

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.0

0.8

0.9
4 .7

Non-injury Components: ($-MIL)
0.0

Travel Delay

0.0

Prop. Damage

0.0

0.7

0.0

0.1

0.0

0.0

0.0

Subtotal

0.7

0.0

1.4

0.8

0.8

0.0

1.6

0.0

0.2

Total ($-MIL)

0.1

0.0

Due to space limitations costs are rounded to millions.
1995: 2 fatalities & 178 injuries
f

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\

ATTACHMENT 4

Traffic Safe Community's Network

Community Grants

Assessment/Technical

Chairs

Chairs

Steering Committee
Chairs

Chairs
Cities Liaison

Partnership
Chairs

Outreach/Education/
Social Marketing

ceos20/traffic
02/1.V97

ATTACHMENT 5

STATUS:Active

^adway Safety
PROJECT NO.

TITLE:

HD9303

APPLICANT AGENCY:
PROJECT PERIOD:
PROJECT DIRECTOR:

COORD;M. Bertacchi

CODE:

County of Santa Clara
3/1/93

to

TOTAL FUNDS:

12/31/96

4300

$149,000.00

Masoud Akbarzadeh

Senior Civil engineer
County of Santa Clara
1505 Schallenberger Road
San Jose, CA 95131
(408)299-2372

Ext:

SCCTA Road Operations, Traffic Operations Section will develop and implement a data base management program consisting
of a Traffic Control Device Inventory and and Electronic Pin Map. A consultant will be hired to develop the program, purchase
the work stations complete with necessary hardware and software, extra help personnel will be hired to gather data and input it
into the system, the project will be administered and coordinated by County staff and evaluated on a quarterly basis. The
program will be on-going after the completion of the project.

lice Traffic Services
PROJECT NO.

PROJECT PERIOD:
PROJECT DIRECTOR:

COORD:A. Trotter

TITLE:

PT9501

APPLICANT AGENCY:

STATUS:Active

CODE:

City of Morgan Hill
10/1/94

to

12/31/96

TOTAL FUNDS:

4310

$235,396.00

Steven L. Schwab

Chief of Police

Morgan Hill Police Department
City of Morgan Hill
17605 Monterey Road
Morgan Hills, CA 95037
Ext:
(408)776-7316
The Morgan Hill Police Department will develop and implement a comprhensive Community Traffic Safety Program focusing on
education and enforcement. The objective of the program is to obtain voluntary compliance, encourage safe driving habit and
obedience to laws while reducing the number of fatal and injury traffic collisions as well as the incidence of driving under the
influence. To accomplish these objectives two dedicated traffic officers will establish a variety of preventive traffic safety
programs and make concerted efforts to increase hazardous citations, increase drunk driving arrests, and increase the number
seatbelt/child restraint and helmet law citations.
I

STATUS:Active

ad way Safety
PROJECT NO.

TITLE:

HD9704

APPLICANT AGENCY:
PROJECT PERIOD;
PROJECT DIRECTOR:

COORD: M. Bertacchi

CODE:

County of Santa Clara
10/1/96

TOTAL FUNDS:

to 9/30/97

4314

$114,000.00

Masoud Akbarzadeh

Senior Civil Engineer

Roads and Airports - Traffic Engineering
County of Santa Clara
1505 Schallenberger Road
San Jose, CA 95131

(408) 299-2372

Ext:

This proposed project(TDMP,Phase II); deals with three specific tasks: (i) striping and pavement marking, (ii) traffic signal
inventory management, OiO traffic volume information management and any refinement of County basemap. A consultant will
be hired to evaluate existing software, develop the program and to purchase necessary hardware and software. Extra help will
be hired to gather and input data into the system. The project will be administered and coordinated by County staff and
evaluated on a quarterly basis. The program will be on-going after the completion of the project, serving as the County's safety
anagement program.

(

lice Traffic Services
PROJECT NO.

PT9509

APPLICANT AGENCY:

PROJECT PERIOD;
PROJECT DIRECTOR:

STATUS;Active

COORD; A. Trotter

TITLE;

CODE:

City of Sunnyvale
10/1/94

to

TOTAL FUNDS;

12/31/96

4316

$94,170.00

Simon Lemus
Lieutenant

Department of Public Safety
City of Sunnyvale
P.O. Box 3707

Sunny\'ale, CA 94088
(408) 730-7142

Ext;

Sunnyvale will develop and implement a Comprehensive Traffic Safety Program focusing on education, community assistance
and enforcement in order to reduce fatal and injury traffic collisions. Public Education opportunities will be provided by
conducting informational seat belt and child safety seat checkpoints, community traffic safety events and presentations, and by
utilizing a nonenforcement radar speed monitoring and display trailer. Qualified local residents will be offered assistance in
obtaining child safety seats and bicycle helmets to increase compliance rates. An intensified enforcement effort focusing on
"at belt, child safety seat, bicycle helmet and speed law compliance will be conducted. All efforts will be actively coordinated
*1 the local media.

, cohol <& Other Drugs
PROJECT NO.

PROJECT PERIOD:

PROJECT DIRECTOR;

COORD:S. O'Connell

TITLE:

AL9504

APPLICANT AGENCY;

STATUS:Completed

CODE:

County of Santa Clara
11/1/94

TOTAL FUNDS:

to 9/30/96

4300

$150,042.00

Charles P. Gillingham
Sheriff

County of Santa Clara
55 West Younger Avenue
San Jose, CA 95010

(408)299-2104

Ext:

To enhance the 1994 and 1995 Santa Clara conty "Sober Graduation” and "Avoid the 13" Programs through increased public
education and heightened public awareness. The "Sober Graduation" program will target all Santa Clara County seniors

through school presentations,"Reality Check" DUl arrest simulation, and Sober Graduation events designed increase
awareness of the problem of and Sober Graduation events designed increase awareness of the problem of drinking and driving:
''specially during the transition period during and after graduation. The "Avoid the 13" campaign is designed to stimulate the
■;dia to focus on the problem of drinking and driving and to publicized the combined DUl enforcment efforts of all law
enforcement agencies in the county.

JW23 P3

,'
'cohol & Other Drugs
PROJECT NO.

PROJECT PERIOD:
PROJECT DIRECTOR:

COORD:S. O'Connell

TITLE:

AL9513

APPLICANT AGENCY:

STATUS;Closed

CODE:

County of Santa Clara
3/1/95

to 9/30/96

TOTAL FUNDS:

4300

$20,000.00

Lily Alvarez
Prevention Coordinator

Santa Clara County
595 Millich Drive, Suite 100
Campbell, CA 95008
Ext:
(408) 378-6805
Friday Night Live (FNL)of Santa Clara County will provide eight county-wide substance free events by 9/30/96 and will establish
ten chapter affiliations to involve communities in providing the first series of alternative activities for local youth. From the ten
FNL chapter affiliates, there will be twenty community events that will take place. All events will be evaluated by participants and
the project coordinator.

■C'..

VI.

ATTACHMENTS
LETTERS OF SUPPORT

cowMcrrees
oPFtce

STATE CAPITOL

CHAIRMAN

ROOM 205A

eNVicJONMEMTAL OOAL‘'f’^

-LACRAMeNTO. CA
<916)ilA6-67A7

©aiifnrma

<9te)323-AS29 FAX
CHIEF Of^ IfT^PF
KIP UFPCF
oiSTRJCT orftCO

260 MAIN street
SU<TC 201

tate Senate

HEADWATERS TASK POFCC
Me:»-D*rR

SENATOR

BUDGET «c FISCAL REVIEV'-

BYRON D. SHER

CO N STiTUTtON A L

SUeCO^MlTTCE MO 2

AmGnOMCNTS

ELEVENTH SENATORIAL DISTRICT

REDWOOD CITY. CA 9^063
(AIS) 36A.2090

CCUCATION
INSURANCE

(AJSJ 364-2102 fax
JUDICIARY

5569 WINFiElO BOULEVARD
SUITE 102

natural RESOURCES

SAN JOSE. CA 1J5120

* wilOlIFE

220-2992

(40fl) 226-2996 FAX
FCLO COOfiDHVATOfl

BCTSY SLAtS SHOTWCLL
OMAfC AOOACvO

SENATOR.5HeR«>SEN CA GOV

Febmary 12, 1997
Arthur Anderson, Director

Officc of Traffic Safety
7000 Franklin Blvd., Suite 440
Sacramento, CA 95823-1820
Dear Mr. AndersOA

I am writing in support of the grant proposal submitted by the County of Santa Clara to develop the Santa
Clara Coonty/Cities Traffic Safe Community Project” The overall purpose ofthis proposal is to implement
daptation ofthe National Highway Traffic Safety Administration’s(NHTSA)Safe Communities
an a

Model on a countywkie basis. The goal is to reduce, prevent and control motor vehicle fatalities and

injuries by engaging in a broad network of multi'disdpUnaty partnerships to create an integrated and

comprehensive injury control system acrossjurisdictional boundaries.

Many

and not-for profit agencies have pledged to be an active member in the project’s proposed

network, and to participate in the collective and comprehensive assessment ofthe motor vehicle related

mjuiy problem and its impact in Santa Clara County and its cities. The project will encompass the “Best
Practices” as developed NHSTA and will help identify which practices are already in use ut Santa Oara
County and which need to be developed. I have been informed that upon corapletioti.this profile will assist

the multtple partners in gaming a collective understanding ofthe full scope ofthe problem and current
focus in addfr-ssing traffic safety. This project will also assist in the dissemination ofcurrent successful
programs and their replication in other cities in the County.

This project will be an example ofhow mult^lc local govermoents can use scarce resources and make a
difference for the entire community.The partnership between local government agencies and not-for
profits can be a model used by other counties statewide.

Thank you very much for your coasidenrtion ofthe Santa Clara County/Cities Traffic Safe Community
Project.
Sincerely,

Byron D. Shcr
Stare Senator

11th District
BDSrbbs

.. 02/12/1937

03:53

PAGE

ASSMB. OMCEI-^

1-1083698174

01

COMM-rTTEES

STATE CWNTa
P.O.BOXW2W
8ACftAM£NTO.CA
{8NS14-»-«3t»
JiTvCunn**o#i«*»«mb^.ct50v

BANKING AND FINANCE
INSURANCE.Vlc» Ch»ir
revenue and TAXATKK

egtgia:ture

OaTWCT OFFICE

801 CAMFtS)WAY.SUITE 300
CAMPSELl,CA 65006
(COq 366-8170

AS6eikteEY*!Sefe^^in>e|VrY.FOt^l[H W^iCT
Los

AJtas, Los Oiiis,

HKJMER EDUCATION
BUDGET

SU6COMK«TTEEON
INcORMATtON TECHNOLOGY,Ql«lcm«).
SELECT COMWITTEE
ON WON TECHNOLOGY,0«lmv<n

/a*c S*.nifo^. W Soonv-oa/r

February 12, 1997

Arthur Anderson, Director

Office of Traffic Safety
7000 Franklin Blvd. #440

Sacramento, CA 95823
Dear Mr. Anderson:

I write in strong sujjport of the grant proposal submitted by .the County of Santa Clara to
develop the "Santa Clara County/Cities Traffic Safe Community Project." The overall

purpose of this proposal is to implement an adaptation ofthe Nalioiml Highway Traffic Safety
Administration’s(NHTSA) Safe Communities Model on a countywidc basis. The goal is to

reduce, prevent and control motor vehicle fatalities and injuries by engaging in a
comprehensive injury control system across jurisdictional boundaries.

Many cities and not-for profit ageiKies have pledged to be active members in the project’s
proposed network, and to participate in the collective and comprehensive assessment of the
motor vehicle related injury problem and its impact in Santa Clara County and its cities. The
- project will encompass the "Best Practices" as developed by NHSTA and will help identify
which need to be developed. Upon completion, this profile will assist the multiple partners in
gaining a collective understanding of the full scope of the problem and current focus in
addressing traffic safety. This project will also assist in the dissemination of current
successful programs and lead to their replication in other cities in the County.

1 am confident this project will be an example of how multiple local governments can

leverage scarce resources and make a difference for the entire community. The partnership
between local government agencies and uot-for-profits can be a model used by other counties
statewide.

I enthusiastically support this project and request that the Office of Traffic Safety give every
appropriate consideration to the Santa Clara County/Cities Traffic Sstfc Community Project.
Thank you.
Sincerely,

JIM CUNNEm7~
Assemblymember
24th District

on

#^sp5C

.---02/13/1907

11:32

PAGE

EWADO

408-296-3052

STATcCAfira^
PO BOX B426<8
SACRAMENTO,CA 9^249-0001

B|2AIN£;^^ST

DISTRICT

■

■

Febwaiy t2, 1997

Arthur Anderson
Director

Office of Traffic Safety
700 Franklin Blvd
Suite 440

Sacramento, CA 95823-1820
Dear Mr. Anderson;

This letter is written in support of the grant proposal submitted by the County of Santa
Clara to develop the Santa Qara County/Citics Traffic Safe Community Project. The County

proposes to implement an adaptation ofthe National Highway Traffic Safety Administration’s
(NHTSA)Safe Communities Model on a countywide basis. This proposal is designed to reduce
and prevent motor vehicle iiyuries and fatalities.

Many cities and non-profit organizations will be active members ofthe project's
proposed network, and will participate in assessing the impact ofmotor vehicle related injuries
on Santa Clara County and its cities. The project will encompass the ‘Best Practices’ as
developed by NHTSA and will help identify which practices are already used in Santa Clara and
which need to be developed. This profile will assist in gaining an understanding ofthe full
scope of the problem and the current focus in addressing traffic safety. It will also assist in the
rqilieation ofcurrent successful programs in other cifies in the County.

This project will be an exanqjle of how local governments can leverage scarce resources
to have a positive impact on the entire community. The partnership will serve as a model that
could be used by other counties statewide proposal.
Thank you for your consideration of the Santa Clara County/Cities Traffic Safe
Community Project
Sincerely,

Elaine White Alquist
EWA:tj

Fiintjod an Recyc<scf Pap«f

02

''FEB. 11.1997

4 •- 24PI1

HO.893

LPCH EXT ftPFftlRS 4154978585

P.2/2

Santa OaraJ
San Mateo
Arthur Anderson, Director

Office of Traffic Safety

7000 Franklin Boulevard, Suite 440
Sacramento, CA 95823-1^-0

I

Dear Mr. -Ajiderson;

Coalitim
LEAPACENOC

Ladle S«lter Ptsckaid
CWldieat H£Mpit2sl

1

atStJmford
725 Welch Road,

Palo Alto,CA9004
Atm; SlenConnan,
Safe Kits CooidiMtor

(415)497-6163

in a broad network of multi-disciplinao' partnerships

to

comprehensive miuiy control system across jurisdictional

boundan .

pAKndPATING ActNOisS:

The Santa Clara/San Mateo SAFE KIDS Coalition has been active in efforts to .

AcTeriranAcaflanyot

reduce unintentional injuries from,motor

vehicle-related incidents. Our efforts in

^

s..of child pccsengei M&ty I««. mcluded ch.ld scat

Padistdes

i^.n^rtions, car seat

Conunuiuty Ccjordinatel

QddPev^ljxnant
CoufldLIne

Cdinmuritty Association fef
Reh^taUiHV Inc.

Clara County.

i!onsum« Products

Safety Commission
KwsetFcnnanentc-

SoudtBay

Nieolo pBck Klw.'anis Club
Mflls,p«nlaaila Hospitals

Safcty6eftSafe.tJSA

“
The proposed project will look «the “Best Prhotieesand
^11 help identify which practices are
in^“ c wdl assist
and which need to be developed. Upon completioa.this prof
mlipfr partners to gain a collective understatingsafety.
of fviU scope ofthe
problem and die current focus in addressing traffic
The Santa Clara/San Mateo SAFE KIDS Coalition looks forw^d to wor^g

San Mateo Health
Setvioes Agency

Santo CUia Valley Health
fe Hospital Systems-

TBl-SaP»<^CHDF,

between
government agencies, non-profit orgamz^ofls
at^d cxi^
between local
locai go
throughout Califbnua.
coalitions can be a

MaternalChad Health

Ptogranv

Cite

Sincerely.

Slanfbtd Univetsity
Hospital

Ellen Corman,Coordinator

Santa Clara/San Mateo SAFE KIDS

..

2.-12-1997 2:55PM

P. 2

FROf./f TBI AND SCI FWJECTS A08 295 9913

I

1

TRAUMATIC BRAIN AND SPINAL CORD INJURY PR0JEC|T
950 $. Bascoia Avenue, Suite 2011, San J<7S€. CA 9512S

i

Tel(408) 295-9896 FAX (408) 295-9913
email - TT;iSCIProj@ao].com
Santa Oaia Valley Medical Center

Medical Staff Cerporatiou
Karyl M.Hall Ed.D.
Picject* Co-Director

Peter C. Werocr. M.D.

SCI Project Director

Santa Clara Valley Medina] Center
Jeffrey Englarider, M.D.
TBI 5*roject Director
1
1

February 12, 1997

I

Arthur Ancterson. Director

Office of Traffic ^fety
7000 Franklin Bivd.

Sacramento, CA 95823
Dear Mr. Anderson:

We are writing to endorse and support the "Santa Clara County/Cities Traffic Safe Community
Project" memorandum proposal which is being submitted to the Office of Traffic Safety, National
Highway Traffic Safety Administration (NHTSA).. The overall purpose of this proposal is to

implement an adaptation of the NHTSA's Safe Communities Model on a county-wide basis. Jhe goal
IS to reduce, prevent and control motor vehicle fatalities and injuries by engaging in

broad

network of mulli-disctplinary partnerships to create an integrated and comprehensive injury
, control system across jurisdictional bouridaries.

As you know, the number one cause of traumatic brain injuries (T81) and spinal cord injuries
(SC!) are motor vehicle crashes. As designated Model Systems of Care for TBI and SCI we seek

opportunities to collaborate with existing agencies to educate high risk populations aboilit these

catastrophic injuries. Our agency pledges to be an active member of the project's proposed[network

and to participate in the collective and comprehensive assessment of motor vehicle related injury

problem and impact in Santa Clara and its cities. We believe that the strategy of identifying how

Santa Clara and its dties compare to the 'Best Practices" that have been identified to be Effective
by NHTSA. This profile will assist the multiple partners to gain a collecfrv© understanding of the
full scope of the problem and our current focus in addressing traffic safety.

We look forward to participating in this partnership effort and in the creation of an irfiproved
traffic safe Santa Clara County.

Sincerely,

/

Pat O’Hare, BS, COTA

Community Programs Coordinator
TBl/SCI Projects

Visit our Web Site at littp://iucrabcr5.aol,com/TElSClProj/TBISCIProj.himl

■;

;pe;8 .11.1997

3:4990

LPCH EXT PFFPIRS 4154978585

ISO.890

P.2/2

Lucile Salter Packard

Childrens Hospital at Stanford
February 10, 1997

Arthur Anderson, Dir ector
Of&cc of Traffic Saf0t3'

7000 Franklin Blvd., Suite 440
Sacramento, CA 95823-lh20
I

Dear Mr Anderson;

i™te m support of

gnur. proposal

IS

“Si52S'rr=i=,ss'=si“’
the quaUty of life for children in our community.
XHsprotec.^^1 —

‘SSH=SSH3S3The

lo-l soveroment agencies and not-for pnrto can be a ™del used by odrer

counties statewide.

County/Citie. Traffic Safe Cenununity Project.
Thank you for your consideration of the Sanu Claraabout
this projea.
Please fell free to contact me if you have questions
Sincerely,

Sherri R. Sager

Director of Government Relations
725 Welch Road RbIq AUo, California V4304 Tel (415) 4974^00

FROM GUSO/HEALTHY START A08 8A2 33A6

. , 2-13-1997 2:A3PM
'•«

N

J

P. 2

Community Collaborative

A Partnership of Families;. Agencies. Schools. Businesses, and Community Members

February' 13, 1997

Arthuf Anderson, Director

Oflice of Traffic Safety
7000 Franklin Boulevard, Suite 440

Sacramento, CA 95823-1820

Dear Mr, Anderson;

We are writing to endorse and support the “Santa Clara CountY'/'Cittes Traffic Safe
Coramunit)'Project” memorandum proposal that is being submitted to the Office of

(

Traffic Safely, National Highway Traffic Safety Administration(NfiTSA). The overall
purpose ofthis proposal is to implment an adaptation of the NHTSA’s Safe
Communities Model on a county-wide basis, The'goal is to reduce, prevent and control
motor vehicle fatalities and injuries by engaging in a broad network of multi-disciplinary
partnerships to create an integrated and comprehensive injury control system across
junsdictional boundaries.

Healthy Start/Cilroy Community Collaborative, pledges to be an active member of the
project’s proposed network,and to participate in the collective and comprehensive

assessment ofthe motor vehicle related injury problem and impact in Santa Clara County
and its cities. We believe that the strategy of identifying how Santa Clara County and its
cities compare to the “Best Practices” that have been identified to be effective by
NHTSA. This profile will assist that multiple partners to gain a collective understanding
of the ful t scope ofthe problem aind our current focus in addressing traffic safely.
We look forward to participating in this partnership effort and in the creation ofan
improved traffic safe Santa Clara County.

Annie M. Tomasefio

Healthy Start Program Manager
Gilroy Community Collaborative
Executive Council Chair

Dedicated to Building Community-U-Ode Partnerships
To Serve Community-fCide Needs

2-1.3-1997 2;A3PM

Ff^O) GUSD/(-EALTHY start AQ3 8A2 33A6

P. 3

N,,

Collaborative
Families, Agencies, Schools, Businesses, and Community Members

'■'Tiit »

(

,F<7(> Ji)Z)r
VTO-Us

Dedicated to Building Community-IFide Partnerships
To Serve Community-Wide Needs

\ t

Telephone (408) 848-0400
Fax (408) 842-2409

of
7351 Rosanna Street

GILROY, CALIFORNIA
DONALD F. GAGE

95020-6141

MAYOR

February 12, 1997

Arthur Anderson, Director
Office of Traffic Safety
7000 Frankin Boulevard, Suite 440
Sacramento, CA 95823-1820
Dear Mr. Anderson:

I

We are writing to endorse and support the "Santa Clara County/Cities Traffic Safe
Community Project" memorandum proposal which is being submitted to the Office of Traffic
Safety, National Highway Traffic Safety Administration(NHTSA). The overall purpose of this
proposal is to implement an adaptation ofthe NHTS A's Safe Communities Model on a county
wide basis. The goal is to reduce, prevent and control motor vehicle fatalities and injuries by
enga^ng in a broad network of multi-disciplinary partnerships to create an integrated and
comprehensive irijury control system across jurisdictional boundaries.

The City of Gilroy pledges to be an active member of the project's proposed network, and
to participate in the collective and comprehensive assessment ofthe motor vehicle related injury
problem and impact in Santa Clara County and its cities. This profile will assist the multiple
partners to gain a collective understanding of the full scope of the problem and our current focus
in addressing traffic safety.

We look forward to participating in this partnership effort and in the creation of an
improved traffic safe Santa Clara County.
Sincerely,

Donald F. Gage
Mayor
DFG;rp

City of Mountain': View
Office of the Mayor ai.d City Council•500 Castro Street • Post Office Box 7S40 ♦ Mountain View,California j94039-754(f
415-903-6305• F.MX 415-903-6039

'

February 12, 1997

Mr. Arthur Anderson, Director

Office of Traffic Safety^
7000 Franklin Boulevard, Suite 400
Sacramento, CA 95823-1820

Dear Mr. Anderson;

I am pleased to endorse and support the "Santa Clara County/Cities Traffic
Safe Community Project" memorandum proposal to be submitted to the
National Highway Traffic Safety Administration (NHTSA). The overall
purpose of the proposal is to implement an adaptation of the NHTSA's Safe

Communities Model on a countywide basis. The goal is to reduce, prevent
%

and control motor veMcle fatalities and injuries by engaging in a broad
neUN’ork of multi-disciplinary partnerships to create an integrated and

comprehensive injury control system across jurisdictional boundaries.

The City of Mountain View looks forward to working actively as a member of
the project's network and to participate in the assessment of the motor

vehicle related injury problem and its impact on our city as well as the entire
county. We believe that the strategy to identify how Santa Clara County and
Its cities compare to the "Best Practices" standards identified by NHTSA.
The City of Mountain View has also requested funds from the State Office of

Traffic Safety to perform a pedestrian/bicycle safety program that utilizes the

services of the firm of Safe Moves. The proposed program will be
comprehensive in its education effort to reach all age groups, including
school children, seniors and the City at large. We believe that our safeW
proposal is a perfect fit with the NHTSA proposal and look forward to both
efforts. The City will make every effort to coordinate with other City
departments as well as the County.

r-r.-.-J-J .1-

• »

£Wd lOiLll

Mr Arthur Anderson

February 12, 1997
Page 2

We are pleased to support the County's application and to work with the

County and other cities in this partnership to improve traffic safety in Santa
Clara County.

Sincerely,

‘/V

^seph S. Kleitmait
Mayor

cc.

Ms. Guadalupe Olivas, Santa Clara County Public Health Department
CM,ACM,PVVD,DPWD-JF,TE, TP, F/c

CITY CF SfiRATOGR/fiDTlIN.

403

868 1280

P.02/02

dJj d
13777 FRUITVALE AVENUE • SARATOGA, CALIFORNIA 95070 - (103) 368-1200
COI.'NCli, MEMDFRS:
S.'.-i.-'i
P^‘J'E Jacohi

Gifiijn Miyan
Jim

Do/vjto'L Wolf^

February 12, 1997
Arthur Anderson, Director

Office of Traffic Safety
7000 Frankin Boulevard, Suite 440
Sacramento, CA 95823-1820
Dear Mr. Anderson:

We are writing to endorse and support the *♦ Santa Clara
County/Cities Traffic Safe Community Project" memorandum proposal
which is being submitted to the Office of Traffic Safety, National
Highway Traffic Safety Administration (NHTSA) . The overall purpose
of rni s proposal is to implement an adaptation of the NHTSA's Safe
Communities Model on a county-wide basis.
The goal is to reduce,

prevent and control motor vehicle fatalities and injuries by
engaging in a broad network of multi disciplinary partnerships to
create an integrated and comprehensive injury control system across
jxirisdictional boundaries.

Our city pledges to be an active member of the project's proposed
network, and to participate in the collective and comprehensive

assessment of the motor vehicle related inju^ problem and impact

,in Santa Clara County and its cities- We believe that the strategy
'^of identifying how Santa Clara County and its cities compare to the
"Best

NHTSA.

Practices"

that

have

been

identified to

be

effective by

This profile will assist the multiple partners to gain a

collective understanding of the full scope of the problem and our
current focus in addressing traffic safety-

We look forward to participating in this partnership effort and in
the creation of an improved traffic safe Santa Clara County.
Sincerely,

Gillian Moran

Mayor

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TOTRL P.02

\,

CITY OF MORGAN HILL
17555 PEAK AVENUE

MORGAN HILL

CALIFORNIA 95037

Fcbni*?y 13. 1997

Arthur Andcrjon, Director

Office of Traffic Safety
7000 Franklin Blvd., Suhe 440
Sacramento, CA 95823-1820
Dear Mr. Anderson;

I am writing to express this office's endorsement and support in concept of the “Santa Clara
County/Gtics Traffic Safe Community Project" memorandum proposal, which is being submitted to
the Office ofTraffic Safety, National Highway Traffic Admirastration(NHTSA). The overall purpose
of this proposal is to implement an adaptation of the NHTSA’s Safe Communities Model on a
county-wide basis. The goal is to reduce, prevent and control motor vehicle fatalities and injuries by
ctrgaging in a broad network of muhi-disdpUnary partnerships to create an integrated axtd
comprehensive it^ury control system across jurisdictional boundaries.
The City of Morgan Hill will be an active member of the project's proposed “Safe Communities
Networir, and will partidpate in the collective and comprehensive assessment ofthe motor vehicle

\ related irvury problem. I bdieve that the strategy of assessing how Santa Clara County and its cities
compare to the “Best Practices" identified by NHTSA will create an effective safety profile. This
profile will assist the multiple partners in gaining a collective understanding ofthe full scope ofthe
problem and enhance our current focus in addressing the problem.

I look forward to participating in tins partnership effort and in the creation ofimproved traffic safety
in Santa Clara Cou.nty. The goal* of thi* application arc consistent with adopted policy of the
Morgan Hill City Council.
Sini

DAVID M J^'^NS
City Manager^
DMJ;dp

,02/^3-'S"

THU 11:18 FAl 7028330115

®001

ROBERT HEILIG & ASSOC.

PUBUC H€ALTH DEPAFTTMeNT
Emergency Medical Services Agency
0^j South

Avenue. SSn lose, Calitbmui 35128

SANTA CLARA

Tel MOei 88j-<25P

VAUJEY

fjx (40W aH-5-t2h<S

•-s44y>4*

February 11, 1997
Artliur Anderson, Direeior

Office of Traffic Safety
7000 Franklin Bivd,Suite 440
Sacramento,CA,95823-1820
Dear Mr. Anderson

Santa Qara County's Emergency Medical Services(EMS)Agency endorses and supports
the “Santa Qara County/Cities Traffic Safe Community Projea" memorandum proposal,
which is being submined to the Office of Traffic Safety, National Highway Traffic

Administration (NHTSA). The overall pui^se of this proposal is to implement an
adaptation of the NHTSA’s Safe Communities Model on a county-wide basis. The goal is

to r^uce,prevent and control motor vehicle fatalities and injuries by engaging in a broad
network of muld-di.sciplinary partnerships to create an integrated and comprehensive injury
control system across jurisdictional boundaries.
Our agency has an active prevention component in our EMS for Children program
including participation in the Child Injury Prevention Conference, which helped spawn the
present proposaL EMS proposes to be an active member of the project’s proposed “Safe
Communides Network”,and to participate in the collective andcomprdicnsivc assessment
of the motor vehicle related injury problem. Use of the Trauma Registry can be most
helpful in this endeavor. We believe that the strategy of assessing bow Santa Clara County
and its cities compare to the “Best Practices” identified by NHTSA will create an effective

safety profile. This profile will assist the multiple partners in gaining a collective
understanding of the full scope of the problem and enhance our current focus in addressing
the problem.

We look forward to parucipaiing in this partnership effort and in the creation of improved
traffic safety in Santa Clara County.
Sincerely,

Robert Hcilig /
Acting EMS Administrator

1 h?' Public Heoibb QeoortfilOfU ir, d division ot the

Clara Valley Heallh

Dtrdicated lo ibc Health ot ihe Wtinlp rornmunity. OwiK-d jnd

Ho5pitc»l Sysxem.

by the County ol Sdnla C.h

©
r.i.

Administration

976 Lc‘nzcn Avciuic

SANTA CLARA
Dedicated to the Health

VALLGY

of the Whole Community

HeA'JH & HOSPITAL SYSTCM

San lose, California 95 I 26
Tel (408) 299-614 1
Tax (408) 299-1 84

ALCOHOL & DRUG

SGRVICGS DGPARTMGNT

February 11, 1997

Arthur Anderson, Director
Office of Traffic Safety
7000 Franklin Boulevard, Suite 440
Sacramento, CA 95823-1820
Dear Mr. Anderson:

We are writing to endorse and support the "Santa Clara County/Cities Traffic Safety
Community Project" memorandum proposal which is being submitted to the Office of
Traffic Safety, National Highway Traffic Safety Administration (NHTSA). The overall
purpose of this proposal is to implement an adaptation of the NHTSA's Safe Communities
Model on a county-wide basis, the goal is to reduce, prevent and control motor vehicle

fatalities and injuries by engaging in a broad network of multi disciplinary partnerships to
create an integrated and comprehensive injury control system across jurisdictional
boundaries.

-

Our agency, Santa Clara County Department of Alcohol and Drug Services, pledges to be
an active member of the project's proposed network, and to participate in the collective
and comprehensive assessment of the motor vehicle related injury problem and impact in
Santa Clara County and its cities. We believe that the strategy of identifying how Santa
Clara county and its cities compare to the "Best Practices" that have been identified to be
effective by NHTSA. This profile will assist the multiple partners to gain a collective

understanding of the full scope of the problem and our current focus in addressing traffic
safety.

We are especially committed to helping the Community Project address the issue of
substance abuse, and particularly alcohol, as a contributing factor to motor vehicle fatalities
and injuries. It is dear that until we come to grips with this issue, our ability to reduce
motor vehicle fatalities and injuries will have only limited success. I feel that we have a
great deal of expertise and information to provide assistance in this area.

We look forward to participating in this partnership effort and in the creation of an
improved traffic safe Santa Clara County.
Sincen

Robert Game
Director

r-N

.